Copywriting for the electronic media : a practical guide / Milan D. Meeske.
By: Meeske, Milan D.
Material type:
BookPublisher: Belmont, CA : Thomson/Wadsworth, 2005Edition: 5th ed.Description: xvi, 312 p. : ill. ; 28 cm.ISBN: 0534629148.Subject(s): Advertising copy | Broadcast advertisingDDC classification: 659.13/2 Online resources: Contributor biographical information | Publisher description | Table of contents only
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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CONFERENCE HALL-LIBRARY General Stacks | Non-fiction | 659.13/2 (Browse shelf) | Available | 7373 | |||
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Books
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CONFERENCE HALL-LIBRARY General Stacks | Non-fiction | 659.13/2 (Browse shelf) | 2 | Available | 7372 |
Total holds: 0
Access card for free 4-month subscription to Infotrak (college ed.) inserted.
Includes bibliographical references (p. [305]-306) and index.
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